Over the last few weeks, the Fetterman and Oz campaigns have been locked in an online tit for tat as the midterm election cycle continues to heat up in Pennsylvania. The Oz campaign has repeatedly slammed \u201cradical liberal\u201d John Fetterman over Twitter for his 2016 Bernie Sanders endorsement and \u201ccrazier than you think\u201d policy platform. But rather than distancing Fetterman from the criticism, his campaign has embraced the attacks as content inspiration.<\/p>\n

The standoff burst into full view on Wednesday when Dr. Mehmet Oz posted a photoshopped image of Sanders and Fetterman styled as a 1980s department store glamour shot, taken from the film Step Brothers<\/em>. The Fetterman campaign replied with an image reading, \u201cgraphic design is my passion,\u201d mocking the meme\u2019s crummy editing job.<\/p>\n

Joe Calvello, the Fetterman campaign\u2019s director of communications, said the approach is largely inspired by their opponent\u2019s social presence. \u201cA lot of the time, [Oz] is just asking for it,\u201d he told The Verge <\/em>on Wednesday. \u201cI don\u2019t know why he does bad posts.\u201d<\/p>\n