{"id":10668,"date":"2022-07-23T15:15:16","date_gmt":"2022-07-23T15:15:16","guid":{"rendered":"https:\/\/scienceandnerds.com\/2022\/07\/23\/streaming-video-apps-all-look-the-same-now\/"},"modified":"2022-07-23T15:15:17","modified_gmt":"2022-07-23T15:15:17","slug":"streaming-video-apps-all-look-the-same-now","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2022\/07\/23\/streaming-video-apps-all-look-the-same-now\/","title":{"rendered":"Streaming video apps all look the same now"},"content":{"rendered":"

Source: https:\/\/www.theverge.com\/23274393\/amazon-prime-video-netflix-hbo-apps-look-the-same<\/a>
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Earlier this week, Amazon announced a major redesign of Prime Video<\/a>, and the overwhelming response was \u201cfinally.\u201d Prime Video had become a relic frozen in time, with an ugly, laggy interface that seemed stuck in 2010. Amazon\u2019s streaming competitors, meanwhile, have routinely switched up and refined the user experience. <\/p>\n

And it seems like Prime Video\u2019s designers noticed. Because another thing that stuck out about the app\u2019s makeover is just how closely Amazon\u2019s video service now resembles Netflix. Column of navigation icons on the left side? Check. Top 10 list with big numbers? Yep, it\u2019s there on the home screen. And Prime Video has even added \u201csuper carousels\u201d of poster-style artwork that expand to landscape and start auto-playing a trailer when you hover over them \u2014 just like Netflix. <\/p>\n

Based on the comments on our story and comments I\u2019ve seen across Twitter, Reddit (1<\/a>, 2<\/a>, 3<\/a>), and elsewhere, people don\u2019t seem to mind the similarities. This interface has gradually become the de facto standard across Netflix, Disney Plus, HBO Max, and now Prime Video. And consistency goes a long way here; we\u2019re fundamentally using all of these services to reach the entertainment on each one, and having a samey interface between them should make doing so easier for everyone. <\/p>\n

It does pose the risk of confusion, though. You might find yourself mindlessly scrolling through HBO Max or Paramount Plus when you\u2019re trying to find the new Lord of The Rings<\/em> series on Prime Video. <\/p>\n

When companies have attempted to flip the table and reinvent the streaming app user experience, it typically hasn\u2019t gone well. A few years ago, Hulu introduced a completely overhauled design<\/a> that was lambasted<\/a> for prioritizing style over usability; instead of showing you as much content as possible, it highlighted one or two items at a time with full-screen artwork and oversized, thin-weight fonts.<\/p>\n

In the months and years that followed, Hulu dialed back and reversed a lot of the more drastic changes and ultimately settled on something more familiar. It hasn\u2019t fully given in and adopted left-side navigation like everyone else quite yet, but all the main sections are similar. <\/p>\n

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Image: Hulu<\/cite><\/p>\n

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So we\u2019ve clearly settled on the \u201cright way\u201d to do UX for video streaming apps. But that doesn\u2019t mean all the headaches are solved. In Prime Video\u2019s case, Amazon still lists seasons of TV shows separately. This is a major annoyance for some users, I\u2019ve found, and it\u2019s one that hasn\u2019t changed or improved with the redesign. But the company is at least working to stop displaying multiple versions of the same movie based on video quality. Since the beginning of this year, Amazon has resolved the 4K \/ HD split for more than half of the Prime Video catalog and is currently making its way through the rest.<\/p>\n

A lot of people would also love an option to permanently filter what\u2019s shown in all these content carousels to everything included with their Prime subscription \u2014 and nothing else. But that\u2019s not going to help Amazon\u2019s bottom line in regards to subscriptions and rentals \/ purchases, so don\u2019t count on it. Amazon insists it\u2019ll gather customer feedback and continue evolving the revamped Prime Video. You can\u2019t call it original, but at least it\u2019s inherently more usable than before.<\/p>\n<\/div>\n


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Source: https:\/\/www.theverge.com\/23274393\/amazon-prime-video-netflix-hbo-apps-look-the-same<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Source: Earlier this week, Amazon announced a major redesign of Prime Video, and the overwhelming response was \u201cfinally.\u201d Prime Video had become a relic frozen in time, with an ugly, laggy interface that seemed stuck in 2010. Amazon\u2019s streaming competitors, meanwhile, have routinely switched up and refined the user experience. And it seems like Prime […]<\/p>\n","protected":false},"author":1,"featured_media":10669,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28,8],"tags":[29],"class_list":["post-10668","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","category-technology","tag-entertainment"],"yoast_head":"\nStreaming video apps all look the same now - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2022\/07\/23\/streaming-video-apps-all-look-the-same-now\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Streaming video apps all look the same now - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source: Earlier this week, Amazon announced a major redesign of Prime Video, and the overwhelming response was \u201cfinally.\u201d Prime Video had become a relic frozen in time, with an ugly, laggy interface that seemed stuck in 2010. 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