{"id":10706,"date":"2022-07-24T14:39:09","date_gmt":"2022-07-24T14:39:09","guid":{"rendered":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/"},"modified":"2022-07-24T14:39:10","modified_gmt":"2022-07-24T14:39:10","slug":"quick-question-would-you-buy-a-monitor-from-a-company-called-dough","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/","title":{"rendered":"Quick question: would you buy a monitor from a company called Dough?"},"content":{"rendered":"

Source: https:\/\/www.theverge.com\/2022\/7\/23\/23274889\/eve-dough-name-change-spectrum-monitor-eve-v-tablet<\/a>
\n
<\/br><\/code><\/p>\n

\n

Dough is fantastic. You can make bread with it! <\/em>Not to mention biscuits, cookies, pies, pizzas, pasta, and pastry. But \u2014 to the best of our knowledge \u2014 you cannot<\/em> make a PC monitor with the stuff. <\/p>\n

Perhaps that\u2019s why I can\u2019t stop giggling at this message (via Liliputing<\/em><\/a>):<\/p>\n

\n <\/p>\n

<\/p>\n\"\u201cEve<\/p>\n

<\/source><\/picture>\n

<\/span><\/p>\n

<\/span><\/p>\n

The \u201cLearn more!\u201d has me in stitches every time.<\/em><\/figcaption>Screenshot by Sean Hollister \/ The Verge<\/cite><\/p>\n

<\/span><\/p>\n<\/figure>\n

Eve is the company that makes the remarkably<\/a> well-reviewed<\/a> but pricey<\/a> Spectrum monitor \u2014 and before that, the disastrously crowdfunded Eve V tablet<\/a>. <\/p>\n

Now, the company\u2019s name is Dough. <\/p>\n

Which, grammatically speaking, means its flagship monitor is now the Dough Spectrum. It rolls right off the tongue. <\/p>\n

Dough explains (lol) that it chose the name because it was, and I quote<\/a>, \u201cavailable\u201d: <\/p>\n

\n

In the effort of cutting off shipping time and making our products widely accessible, we\u2019re entering retail globally this year. To legally protect our brand, we need to have a name that we can trademark. Sadly, we can\u2019t use EVE. But lucky for us, DOUGH is available.<\/p>\n<\/blockquote>\n

The only other hint: Dough says it was looking for something \u201cmore passionate yet mature.\u201d<\/p>\n

While I have to give Dough the benefit of the doubt about that whole \u201ctrademark protection\u201d thing \u2014 there are other famous Eves to contend with around the world, like the smart home company<\/a> and the MMO<\/a> \u2014 I suspect the company might also be trying to run away from some particularly crappy SEO. Despite some praise for its recent monitors, some of the highest quality Google results for the company include an excellent Engadget<\/em> investigation titled \u201cAll about Eve: The upstart PC brand struggling to pay back jilted customers\u201d<\/strong><\/a> and \u201cIs The Eve Spectrum 4K a Scam? We Bought One to Find Out<\/strong><\/a>.\u201d <\/p>\n

And here\u2019s the Google card that appears atop a search for \u201cEve Spectrum\u201d. Not a great look!<\/p>\n

\n <\/p>\n

<\/p>\n\"One<\/p>\n

<\/source><\/picture>\n

<\/span><\/p>\n

<\/span><\/p>\n

One star. \u201cHorrible experience. Do not buy from this company!\u201d<\/em><\/figcaption>Screenshot by Sean Hollister \/ The Verge<\/cite><\/p>\n

<\/span><\/p>\n<\/figure>\n

We\u2019ve covered some delightfully shameful rebrands before, like WeWork\u2019s stint as The We Company<\/a>, the lying liars behind \u201cVoltswagen,\u201d<\/a> and what happened when Disney had no Fox left to give.<\/a> And of course, there\u2019s Meta<\/a>. <\/p>\n

But Dough? <\/p>\n

It takes the cake. <\/p>\n<\/div>\n


<\/br><\/code><\/p>\n

Source: https:\/\/www.theverge.com\/2022\/7\/23\/23274889\/eve-dough-name-change-spectrum-monitor-eve-v-tablet<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Source: Dough is fantastic. You can make bread with it! Not to mention biscuits, cookies, pies, pizzas, pasta, and pastry. But \u2014 to the best of our knowledge \u2014 you cannot make a PC monitor with the stuff. Perhaps that\u2019s why I can\u2019t stop giggling at this message (via Liliputing): The \u201cLearn more!\u201d has me […]<\/p>\n","protected":false},"author":1,"featured_media":10707,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8,92],"tags":[93],"class_list":["post-10706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","category-tldr","tag-tldr"],"yoast_head":"\nQuick question: would you buy a monitor from a company called Dough? - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quick question: would you buy a monitor from a company called Dough? - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source: Dough is fantastic. You can make bread with it! Not to mention biscuits, cookies, pies, pizzas, pasta, and pastry. But \u2014 to the best of our knowledge \u2014 you cannot make a PC monitor with the stuff. Perhaps that\u2019s why I can\u2019t stop giggling at this message (via Liliputing): The \u201cLearn more!\u201d has me […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/\" \/>\n<meta property=\"og:site_name\" content=\"Science and Nerds\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-24T14:39:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-24T14:39:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/\",\"url\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/\",\"name\":\"Quick question: would you buy a monitor from a company called Dough? - Science and Nerds\",\"isPartOf\":{\"@id\":\"https:\/\/scienceandnerds.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1\",\"datePublished\":\"2022-07-24T14:39:09+00:00\",\"dateModified\":\"2022-07-24T14:39:10+00:00\",\"author\":{\"@id\":\"https:\/\/scienceandnerds.com\/#\/schema\/person\/ea2991abeb2b9ab04b32790dff28360e\"},\"breadcrumb\":{\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/scienceandnerds.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Quick question: would you buy a monitor from a company called Dough?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/scienceandnerds.com\/#website\",\"url\":\"https:\/\/scienceandnerds.com\/\",\"name\":\"Science and Nerds\",\"description\":\"My WordPress Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/scienceandnerds.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/scienceandnerds.com\/#\/schema\/person\/ea2991abeb2b9ab04b32790dff28360e\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/scienceandnerds.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7e6e14fc6691445ef2b2c0a3a6c43882?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7e6e14fc6691445ef2b2c0a3a6c43882?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/scienceandnerds.com\"],\"url\":\"https:\/\/scienceandnerds.com\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Quick question: would you buy a monitor from a company called Dough? - Science and Nerds","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/","og_locale":"en_US","og_type":"article","og_title":"Quick question: would you buy a monitor from a company called Dough? - Science and Nerds","og_description":"Source: Dough is fantastic. You can make bread with it! Not to mention biscuits, cookies, pies, pizzas, pasta, and pastry. But \u2014 to the best of our knowledge \u2014 you cannot make a PC monitor with the stuff. Perhaps that\u2019s why I can\u2019t stop giggling at this message (via Liliputing): The \u201cLearn more!\u201d has me […]","og_url":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/","og_site_name":"Science and Nerds","article_published_time":"2022-07-24T14:39:09+00:00","article_modified_time":"2022-07-24T14:39:10+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/","url":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/","name":"Quick question: would you buy a monitor from a company called Dough? - Science and Nerds","isPartOf":{"@id":"https:\/\/scienceandnerds.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage"},"image":{"@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1","datePublished":"2022-07-24T14:39:09+00:00","dateModified":"2022-07-24T14:39:10+00:00","author":{"@id":"https:\/\/scienceandnerds.com\/#\/schema\/person\/ea2991abeb2b9ab04b32790dff28360e"},"breadcrumb":{"@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#primaryimage","url":"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1","contentUrl":"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/scienceandnerds.com\/2022\/07\/24\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/scienceandnerds.com\/"},{"@type":"ListItem","position":2,"name":"Quick question: would you buy a monitor from a company called Dough?"}]},{"@type":"WebSite","@id":"https:\/\/scienceandnerds.com\/#website","url":"https:\/\/scienceandnerds.com\/","name":"Science and Nerds","description":"My WordPress Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/scienceandnerds.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/scienceandnerds.com\/#\/schema\/person\/ea2991abeb2b9ab04b32790dff28360e","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/scienceandnerds.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7e6e14fc6691445ef2b2c0a3a6c43882?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7e6e14fc6691445ef2b2c0a3a6c43882?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/scienceandnerds.com"],"url":"https:\/\/scienceandnerds.com\/author\/admin\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/scienceandnerds.com\/wp-content\/uploads\/2022\/07\/quick-question-would-you-buy-a-monitor-from-a-company-called-dough_62dd598d6171d.jpeg?fit=1200%2C628&ssl=1","_links":{"self":[{"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/posts\/10706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/comments?post=10706"}],"version-history":[{"count":1,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/posts\/10706\/revisions"}],"predecessor-version":[{"id":10708,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/posts\/10706\/revisions\/10708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/media\/10707"}],"wp:attachment":[{"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/media?parent=10706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/categories?post=10706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scienceandnerds.com\/wp-json\/wp\/v2\/tags?post=10706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}