{"id":1749,"date":"2022-03-17T14:41:00","date_gmt":"2022-03-17T14:41:00","guid":{"rendered":"https:\/\/scienceandnerds.com\/2022\/03\/17\/netflix-is-testing-ways-to-end-password-sharing-and-push-viewers-to-pay-extra\/"},"modified":"2022-03-17T14:41:02","modified_gmt":"2022-03-17T14:41:02","slug":"netflix-is-testing-ways-to-end-password-sharing-and-push-viewers-to-pay-extra","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2022\/03\/17\/netflix-is-testing-ways-to-end-password-sharing-and-push-viewers-to-pay-extra\/","title":{"rendered":"Netflix is testing ways to end password sharing and push viewers to pay extra"},"content":{"rendered":"<p>Source: <a href=\"https:\/\/www.theverge.com\/2022\/3\/16\/22981283\/netflix-password-sharing-test-multiple-streams\">https:\/\/www.theverge.com\/2022\/3\/16\/22981283\/netflix-password-sharing-test-multiple-streams<\/a><br \/>\n<code><br \/><\/br><\/code><\/p>\n<div readability=\"69.485714285714\">\n<p id=\"RJG6iv\">Just a few weeks after <a href=\"https:\/\/www.theverge.com\/2022\/1\/14\/22884263\/netflix-price-increases-2021-us-canada-all-plans-hd-4k\">announcing its latest price hike<\/a>, Netflix <a href=\"https:\/\/about.netflix.com\/en\/news\/paying-to-share-netflix-outside-your-household\">announced<\/a> it\u2019s cracking down on the widespread practice of password sharing between people who don\u2019t live in the same household by prompting them to pay an extra fee for the privilege.<\/p>\n<p id=\"fur9h8\">In a blog post, Chengyi Long, director of product innovation, says, \u201cWhile these [household plans] have been hugely popular, they have also created some confusion about when and how Netflix can be shared. As a result, accounts are being shared between households \u2014 impacting our ability to invest in great new TV and films for our members.\u201d <\/p>\n<aside id=\"sOtkSg\">\n<\/aside>\n<p id=\"5bGLGs\">During a test period, Netflix will try out its approach in three countries: Chile, Costa Rica, and Peru. There, in addition to the ability to transfer viewing profiles into new accounts (either your own primary account or someone else&#8217;s), subscribers will get prompts to add an extra viewer to their package at a discounted price: 2,380 CLP in Chile, 2.99 USD in Costa Rica, and 7.9 PEN in Peru.<\/p>\n<p id=\"i4jvyU\">This is not the first time Netflix has experimented with a clampdown on password sharing. Last year, the company experimented with an <a href=\"https:\/\/www.theverge.com\/2021\/3\/11\/22325831\/netflix-password-sharing-test-feature-piracy-security-streaming-video\">account verification tool<\/a> to keep unauthorized users from mooching off of others\u2019 accounts. <\/p>\n<p id=\"0iZkUZ\">But the addition of \u201cadd an extra member\u201d and <a href=\"https:\/\/www.theverge.com\/2022\/3\/16\/22981290\/netflix-test-profile-transfers-new-accounts\">\u201ctransfer profile\u201d features<\/a> indicate that Netflix is thinking strategically about how it can keep growing as the company\u2019s subscriber numbers <a href=\"https:\/\/www.theverge.com\/2021\/4\/20\/22394425\/netflix-subscriber-growth-stalls-2021\">continue to plateau<\/a>. If Netflix plans to hold the throne as streaming king, it needs to keep funding ever more expensive originals. That money\u2019s got to come from somewhere; Long effectively said as much in Netflix\u2019s announcement today.<\/p>\n<div id=\"tTwvsC\">\n<div class=\"c-interactive-table\" data-cid=\"apps\/interactive_table-1647527394_177_342189\" data-cdata='{\"paging\":false,\"searchable\":false,\"sort_column\":0,\"sort_descending\":false,\"sortable\":false}'>\n<h3>Netflix price hikes<\/h3>\n<table class=\"p-data-table\" width=\"100%\">\n<tbody>\n<thead>\n<tr>\n<th>Price<\/th>\n<th>Jan 2022<\/th>\n<th>Oct 2020<\/th>\n<th>Jan 2019<\/th>\n<th>Oct 2017<\/th>\n<th>Oct 2015<\/th>\n<th>Apr 2014<\/th>\n<th>Apr 2013<\/th>\n<th>2011<\/th>\n<\/tr>\n<\/thead>\n<\/tbody>\n<tfoot>\n<tr>\n<th>Price<\/th>\n<th>Jan 2022<\/th>\n<th>Oct 2020<\/th>\n<th>Jan 2019<\/th>\n<th>Oct 2017<\/th>\n<th>Oct 2015<\/th>\n<th>Apr 2014<\/th>\n<th>Apr 2013<\/th>\n<th>2011<\/th>\n<\/tr>\n<\/tfoot>\n<tbody>\n<tr>\n<td>Premium (4K, 4 screens)<\/td>\n<td><b>$19.99<\/b><\/td>\n<td>$17.99<\/td>\n<td>$15.99<\/td>\n<td>$13.99<\/td>\n<td>$11.99<\/td>\n<td>$11.99<\/td>\n<td>$11.99<\/td>\n<td>N\/A<\/td>\n<\/tr>\n<tr>\n<td>Standard (HD, 2 screens)<\/td>\n<td><b>$15.49<\/b><\/td>\n<td>$13.99<\/td>\n<td>$12.99<\/td>\n<td>$10.99<\/td>\n<td>$9.99<\/td>\n<td>$8.99<\/td>\n<td>$7.99<\/td>\n<td>$7.99<\/td>\n<\/tr>\n<tr>\n<td>Basic (No HD, 1 screen)<\/td>\n<td><b>$9.99<\/b><\/td>\n<td>$8.99<\/td>\n<td>$8.99<\/td>\n<td>$7.99<\/td>\n<td>$7.99<\/td>\n<td>$7.99<\/td>\n<td>N\/A<\/td>\n<td>N\/A<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<p id=\"JEFat8\">Unfortunately, we knew the great password crackdown was coming. Enjoy your parents\u2019 or ex\u2019s shared credentials while you can.<\/p>\n<p id=\"GlD9Ir\"><em><strong>Disclosure:<\/strong><\/em><em> <\/em>The Verge<em> is currently producing a series with Netflix.<\/em><\/p>\n<\/div>\n<p><code><br \/><\/br><\/code><\/p>\n<p>Source: <a href=\"https:\/\/www.theverge.com\/2022\/3\/16\/22981283\/netflix-password-sharing-test-multiple-streams\">https:\/\/www.theverge.com\/2022\/3\/16\/22981283\/netflix-password-sharing-test-multiple-streams<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Source: Just a few weeks after announcing its latest price hike, Netflix announced it\u2019s cracking down on the widespread practice of password sharing between people who don\u2019t live in the same household by prompting them to pay an extra fee for the privilege. In a blog post, Chengyi Long, director of product innovation, says, \u201cWhile [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1750,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[53,8],"tags":[54],"class_list":["post-1749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apps","category-technology","tag-apps"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Netflix is testing ways to end password sharing and push viewers to pay extra - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2022\/03\/17\/netflix-is-testing-ways-to-end-password-sharing-and-push-viewers-to-pay-extra\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix is testing ways to end password sharing and push viewers to pay extra - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source: Just a few weeks after announcing its latest price hike, Netflix announced it\u2019s cracking down on the widespread practice of password sharing between people who don\u2019t live in the same household by prompting them to pay an extra fee for the privilege. 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