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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114Source:https:\/\/techcrunch.com\/2023\/03\/28\/tiktok-ban-backup-plan-bytedance-owned-instagram-rival-lemon8-hits-the-u-s-app-stores-top-10\/<\/a><\/br> As U.S. lawmakers move forward with their plans for a TikTok ban<\/a> or forced sale, the app\u2019s Chinese parent company ByteDance is driving another of its social platforms into the Top Charts of the U.S. App Store. ByteDance-owned app Lemon8<\/a>, an Instagram rival that describes itself as a \u201clifestyle community,\u201d jumped into the U.S. App Store\u2019s Top Charts on Monday, becoming the No. 10 Overall app, across both apps and games. Today, it\u2019s ranked No. 9 on the App Store\u2019s Top Apps chart, excluding games.<\/p>\n This is a dramatic move for the little-known app and one that points to paid user acquisition efforts powering this surge. Prior to yesterday, the Lemon8 app had never before ranked in the Top 200 Overall Charts in the U.S., according to app store intelligence provided to TechCrunch by data.ai<\/a>.<\/p>\n The firm confirms that such a fast move from being an unranked app to being No. 9 among the top free apps in the U.S. \u2014 ahead of YouTube, WhatsApp, Gmail and Facebook \u2014 implies a \u201csignificant\u201d and \u201crecent\u201d user acquisition push on the app publisher\u2019s part. Unfortunately, because the app is so new to the App Store\u2019s Top Charts, third-party app analytics firms don\u2019t yet have precise data on Lemon8\u2019s U.S. installs, or how those installs have recently changed over the past few days.<\/p>\n But given the app was launched globally back in March 2020, what\u2019s most likely is that it was quietly released on the U.S. App Store, but only for testing purposes. Then, sometime over the past few days it was more \u201cofficially\u201d launched, meaning it was accompanied by this clearly sizable spend on paid discovery or app install ads.<\/p>\n
\nTikTok ban backup plan? ByteDance-owned Instagram rival Lemon8 hits the US App Store\u2019s Top 10<\/br>
\n2023-03-28 21:46:15<\/br><\/p>\n