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{"id":28044,"date":"2023-03-31T22:22:13","date_gmt":"2023-03-31T22:22:13","guid":{"rendered":"https:\/\/scienceandnerds.com\/2023\/03\/31\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/"},"modified":"2023-03-31T22:22:14","modified_gmt":"2023-03-31T22:22:14","slug":"twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2023\/03\/31\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/","title":{"rendered":"Twitter alternative T2 launches new verification program, hires Discord engineering head as CTO"},"content":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/03\/30\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/<\/a><\/br>
\nTwitter alternative T2 launches new verification program, hires Discord engineering head as CTO<\/br>
\n2023-03-31 22:22:13<\/br><\/p>\n

\n

As Twitter begins its shift to a \u201cpay to play\u201d business model, a new Twitter alternative is preparing to take flight. T2, the seed-funded<\/a> Twitter rival developed by Google and Twitter veterans,<\/a> is ready to capitalize on Twitter\u2019s upheaval with the launch of a verification program specifically targeting those who are poised to lose their checkmark under Elon Musk\u2019s new Twitter policies<\/a>. T2 is also today announcing a notable new hire with the addition of Discord\u2019s former Senior Director of Engineering Michael Greer<\/a>\u00a0as its new Chief Technology Officer (CTO).<\/p>\n

Greer joined Discord in 2017, initially as director of Engineering, which touched on a number of areas, including revenue, growth, apps, community servers, design systems, messaging and more. He was promoted to senior director of Engineering just last June. Prior to Discord, Greer worked as the CTO at Tapp Media and The Onion for multiyear stints.<\/p>\n

At T2, Greer will now oversee the development team and guide the company\u2019s technical growth.<\/p>\n

\u201cMichael\u2019s deep experience across news, entertainment, and social platforms maps perfectly to our vision for T2,\u201d said T2 co-founder Gabor Cselle, who sold his prior companies to Twitter and Google prior to starting T2. \u201cAt the Onion and Tapp, he and his teams built platforms that generated engagement from millions of users. At Discord, he directed his teams to create tools that have successfully maintained safety and civility \u2014 even in energetic, raucous communities,\u201d Cselle added.<\/p>\n

T2\u2019s development has been fairly rapid, having only committed its first lines of code in November 2022, then raising its first outside funding with a $1.1 million seed round this January.<\/a> While there are a number of Twitter alternatives now gaining traction in the wake of Elon Musk\u2019s chaotic takeover of Twitter, one of T2\u2019s biggest differentiators is its co-founding team.<\/p>\n

Cselle previously sold his Y Combinator-backed email startup reMail<\/a> to Google and his second company, native ads startup Namo Media, to Twitter<\/a>. Meanwhile, Sarah Oh was Twitter\u2019s former human rights advisor<\/a> and has a wealth of experience, including time spent on Facebook\u2019s Cambridge Analytica-focused crisis team.<\/p>\n

Oh says she was intrigued by \u201cthe possibility of centering a new platform that was simple and elegant around trust and safety.\u201d<\/p>\n

\u201cI found it so compelling to start from scratch \u2014 build in all the lessons from the last five to 10 years,\u201d she explained to TechCrunch in a chat ahead of today\u2019s announcements.<\/p>\n

\u201cOn the rules side, I think there\u2019s a lot of space for growth and closing the enforcement gap,\u201d Oh continues. \u201cWe have really clear rules that we\u2019re beginning to consult our communities and users on \u2014 whether or not people feel like these rules are in the right place, where we need to maybe be a little bit more aggressive or less aggressive\u2026But we\u2019re very bullish on being very upfront about what we expect on the platform,\u201d she added.<\/p>\n

This clarity will also assist T2 with moderation as it scales, which will include both human review and AI.<\/p>\n

On the face of it, however, T2 as of today looks much like a stripped-down Twitter clone. The currently web-only app has a similar interface to Twitter for writing short posts, adding a photo, posting replies and reposting or favoriting content. There\u2019s also a highly visible reporting mechanism indicated with a flag icon beneath each post. Also like Twitter, T2 uses the same follower\/following model for building out a network of people whose posts you want to see in your timeline. (As an early tester, I was surprised to find T2 was automatically following people for me \u2014 something it said it was doing to seed people\u2019s initial networks.)<\/p>\n

Despite its still scrappy nature \u2014 T2 isn\u2019t even the startup\u2019s final name, apparently, it\u2019s only a placeholder \u2014 the company is moving forward to grow its user base. T2 has been starting to test the usage of community invites among different groups, we\u2019re told. Once the startup better understands how and why invites are being distributed by users \u2014 and the success rates those invites have in terms of bringing in new members \u2014 it will widen access. This will likely be in one or two months.<\/p>\n

\u201cWe know that people want to feel immediately connected to their friends and colleagues on a new social media platform,\u201d said Oh. \u201cWe\u2019re currently testing and rolling out community invites, which will help people connect with and welcome their existing personal networks onto T2. Right now, we\u2019re testing with various kinds of users from different cohorts. Once we have a clearer idea of what works best, we\u2019ll start rolling out the feature more broadly,\u201d she noted.<\/p>\n

\"\"<\/p>\n

Image Credits:<\/strong> T2 screenshot<\/p>\n<\/div>\n

In the near term, T2 is debuting a new verification process with the launch of its \u201cGet the Checkmark\u201d program timed to correspond to Twitter\u2019s removal of legacy verification<\/a> checkmarks across all users who aren\u2019t paying for the Twitter Blue subscription. Twitter said its own checkmark removals will begin on April 1st and will include removing the verification from organizations and individuals who had previously qualified as \u201cnotable\u201d under the company\u2019s prior rules. Ahead of this, T2 users who are legacy checkmark holders can claim their T2 checkmark by filling out this form<\/a>.<\/p>\n

\"\"<\/p>\n

Image Credits:<\/strong> T2<\/p>\n<\/div>\n

T2 believes this serves as an ideal opportunity to cater to Twitter\u2019s disgruntled users. Prior to April 1st (or whenever Twitter actually removes verified checks), T2 will verify its own users if they previously had Twitter verification. The company says that Twitter\u2019s legacy process required verifying people\u2019s identities, so it will continue to honor those checks on T2. These \u201cTwitter legacy\u201d T2 checkmarks will have little ruffles on them, as well.<\/p>\n

Twitter accounts may have been verified if they were a company, nonprofit, journalist, leader or executive, an individual in entertainment, an individual in sports, a content creator or some other public figure or notable individual.<\/p>\n

\"\"<\/p>\n

After Twitter removes its legacy checkmarks, T2 will switch over to a new verification flow. For now, while the app is small and in closed testing, this will involve chatting directly with a T2 representative. (A process that would make it very hard for bots to be verified!) Later on, T2 plans to scale this verification using in-app identity and selfie checks. These will be designated as \u201cT2 Authenticated\u201d profiles.<\/p>\n

Though T2 remains in closed beta testing, the company has been slowly inviting people to join from its \u201cfive-digit\u201d waitlist and has now begun to offer its community members invites they can dole out to others. The plan is to trial invites with a few more communities before a wider rollout begins.<\/p>\n

In addition to these changes, T2 also revamped its logo and introduced its own version of Twitter\u2019s long-lost \u201cfail whale<\/a>,\u201d which appeared when the site had outages. On T2 it will be a \u201cfail snail\u201d instead (see below). The app\u2019s user interface has been polished up as well, with new iconography beyond the logo and other changes to make it a better experience for end users.<\/p>\n

\"\"<\/p>\n

\"\"<\/p>\n

Image Credits:<\/strong> T2<\/p>\n<\/div><\/div>\n

<\/br><\/br><\/br><\/p>\n

Science, Tech, Technology<\/br>
\n<\/br>
\nSource:
https:\/\/techcrunch.com\/2023\/03\/30\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/03\/30\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/ Twitter alternative T2 launches new verification program, hires Discord engineering head as CTO 2023-03-31 22:22:13 As Twitter begins its shift to a \u201cpay to play\u201d business model, a new Twitter alternative is preparing to take flight. T2, the seed-funded Twitter rival developed by Google and Twitter veterans, is ready to capitalize on Twitter\u2019s upheaval […]<\/p>\n","protected":false},"author":1,"featured_media":28045,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-28044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\nTwitter alternative T2 launches new verification program, hires Discord engineering head as CTO - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2023\/03\/31\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter alternative T2 launches new verification program, hires Discord engineering head as CTO - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source:https:\/\/techcrunch.com\/2023\/03\/30\/twitter-alternative-t2-launches-new-verification-program-hires-discord-engineering-head-as-cto\/ Twitter alternative T2 launches new verification program, hires Discord engineering head as CTO 2023-03-31 22:22:13 As Twitter begins its shift to a \u201cpay to play\u201d business model, a new Twitter alternative is preparing to take flight. 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