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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114Source:https:\/\/techcrunch.com\/2023\/04\/17\/pixel-tracking-hipaa-startups\/<\/a><\/br> Healthcare<\/span> startups are scrambling to reassess how their websites and apps are built, and how third parties may, inadvertently or not, be putting patients\u2019 protected health information at risk.<\/p>\n In March, U.S. mental health startup Cerebral admitted<\/a> it shared the private health information of more than 3 million users with Facebook, Google, TikTok and other ad giants via so-called tracking pixels. These near-invisible bits of code are typically embedded in web pages to share information about users\u2019 activity, often for analytics. Cerebral said these trackers inadvertently collected sensitive user data since it began operating in October 2019.<\/p>\n In its disclosure<\/a> to the U.S. Department of Health and Human Services (HHS), Cerebral said that following a review of its code, it \u201cdetermined that it had disclosed certain information that may be regulated as protected health information under [the Health Insurance Portability and Accountability Act],\u201d or HIPAA, as it\u2019s commonly referred to. This information included patients\u2019 phone numbers, IP addresses, insurance information, mental health assessment responses and associated clinical data.<\/p>\n This data lapse is the third-largest breach of health data in 2023, according to the HHS, which is investigating the breach. However, while Cerebral\u2019s lapse ranks among the most serious and damaging, the breach is just one of many currently being investigated by HHS \u2014 and this list is likely to grow.<\/p>\n Last year, a joint investigation by STAT and The Markup found<\/a> that dozens of hospital websites and telehealth startups<\/a> were sharing patients\u2019 medical information with advertisers and tech giants.<\/p>\n<\/p><\/div>\n <\/br><\/br><\/br><\/p>\n
\nThe crackdown on pixel tracking in telehealth is a warning for every startup<\/br>
\n2023-04-17 21:50:43<\/br><\/p>\nMore casualties<\/h2>\n