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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114Source:https:\/\/techcrunch.com\/2023\/04\/17\/amc-plans-to-launch-an-ad-supported-tier-later-this-year\/<\/a><\/br> As more media companies turn to advertising in order to boost revenue, AMC+<\/a> is the latest to announce an ad-supported version of its streaming service. Parent company AMC Networks revealed today that it plans to launch the tier in October 2023.<\/p>\n Pricing details and the exact launch date for the ads plan have yet to be announced. The new offering will be sold to advertisers in the company\u2019s 2023-2024 upfront presentation.<\/p>\n AMC+ currently costs $8.99 per month and bundles content from AMC, BBC America, IFC Films Unlimited and Sundance Now, along with niche AMC-owned streamers like Acorn TV and Shudder. Popular content includes shows like \u201cThe Walking Dead\u201d and \u201cMad Men.\u201d<\/p>\n \u201cThis is a big moment for AMC Networks and for our advertising partners, because it not only creates a fully-ad supported distribution ecosystem, it also allows advertisers to buy our shows, genres and franchises in a much more comprehensive and impactful way,\u201d said Kim Kelleher, chief commercial officer of AMC Networks, in a statement. \u201cWith our new series content, library titles and other targeted streaming platforms that are all bundled into AMC+, partners can move beyond individual shows and even series and choose to \u2018own\u2019 whole genres and franchises, and drive messaging to target audiences no matter what they are watching or where. We\u2019ve never been able to offer this level of sweeping yet highly focused reach before in such an effective and comprehensive way.\u201d<\/p>\n The announcement comes on the heels of Disney+<\/a> and Netflix<\/a> launching their own cheaper ad-supported tiers. Overall, AMC+ is joining various streaming services that have already embraced advertising, including Max (formerly HBO Max), Discovery+, Hulu, Paramount+ and Peacock.<\/p>\n In November 2022, James Dolan, chairman of AMC Networks, admitted<\/a> that its streaming business wasn\u2019t earning enough to make up for the loss of revenue from its traditional cable channels.<\/p>\n \u201cIt was our belief that cord-cutting losses would be offset by gains in streaming\u2026 This has not been the case,\u201d Dolan wrote in a memo to staff.<\/p>\n In the memo, the company announced layoffs that would affect 20% of staff. Notably, AMC Networks CEO Christina Spade stepped down<\/a> after less than three months in the role.<\/p>\n It\u2019s likely the company\u2019s hope that a new ad-supported tier will help bring in more AMC+ subscribers. In Q4 2022, AMC Networks reported<\/a> a total of 11.8 million paid streaming subscribers across all of its streamers \u2014 AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE.<\/p>\n<\/p><\/div>\n <\/br><\/br><\/br><\/p>\n
\nAMC+ plans to launch an ad-supported tier later this year<\/br>
\n2023-04-17 21:53:52<\/br><\/p>\n