Image Credits:<\/strong> Alaska Airlines<\/p>\n<\/div>\n

It\u2019s interesting that Alaska decided to go with a consumer-level iPad connected to a printer for the bag tagging experience, but Jain argues that this allows the company to quickly iterate on the experience. She noted that Alaska worked closely with Apple on this project. Alaska also already provides all of its agents with iOS devices. \u201cWhat this does is it creates this iOS ecosystem where all that technology can talk to each other now,\u201d she explained. \u201cSo we\u2019re connecting the agents not just physically but also through technology with our guests. And a lot of our guests have Apple phones versus Android, too. It\u2019s easy to change, too. Any change on the kiosk, you\u2019d have to work with a vendor and that takes about six weeks. With these, we can roll out changes very quickly and it\u2019s a very simple and good user experience.\u201d<\/p>\n