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{"id":30777,"date":"2023-05-03T21:42:31","date_gmt":"2023-05-03T21:42:31","guid":{"rendered":"https:\/\/scienceandnerds.com\/2023\/05\/03\/blue-verified-checkmarks-are-coming-to-gmail\/"},"modified":"2023-05-03T21:42:32","modified_gmt":"2023-05-03T21:42:32","slug":"blue-verified-checkmarks-are-coming-to-gmail","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2023\/05\/03\/blue-verified-checkmarks-are-coming-to-gmail\/","title":{"rendered":"Blue verified checkmarks are coming to Gmail"},"content":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/03\/blue-verified-checkmarks-are-coming-to-gmail\/<\/a><\/br>
\nBlue verified checkmarks are coming to Gmail<\/br>
\n2023-05-03 21:42:31<\/br><\/p>\n

\n
\n\t\t\t\n\t\t<\/div>\n<\/p><\/div>\n
\n

Google is going to start displaying a blue checkmark next to select senders\u2019 names on Gmail to verify their identity, the company announced<\/a> on Wednesday. The new blue checkmarks will automatically appear next to companies that have adopted Gmail\u2019s existing Brand Indicators for Message Identification (BIMI) feature.<\/p>\n

The BIMI feature, which rolled out in 2021, requires senders to use strong authentication and verify their brand logo in order to display a brand logo as an avatar in emails. Users will now see a checkmark icon for senders that have adopted the BIMI feature. Google says this update will help users identify messages from legitimate senders versus impersonators.<\/p>\n

\"Gmail's<\/p>\n

Image Credits:<\/strong> Google<\/p>\n<\/div>\n

Once you hover over the blue checkmark next to a sender\u2019s name, you will see a blurb that says \u201cthe sender of this email has verified\u201d that they own the domain and logo in the profile image.<\/p>\n

\u201cStrong email authentication helps users and email security systems identify and stop spam, and also enables senders to leverage their brand trust,\u201d the company wrote in a blog post<\/a>. \u201cThis increases confidence in email sources and gives readers an immersive experience, creating a better email ecosystem for everyone.\u201d<\/p>\n

Blue checkmarks have made headlines for the past several months, largely because of the mess on Twitter that began when the Elon Musk-owned social network began selling verification. Last week, Twitter officially got rid of legacy blue checkmarks, while earlier this week a glitch brought them back momentarily<\/a> if you updated your bio.<\/p>\n

Of course, verification checkmarks aren\u2019t just a Twitter-only concept, as YouTube, Pinterest, TikTok and many other digital platforms have some form of verification. In March, Meta took a page from Musk\u2019s book and launched paid verification checkmarks,<\/a> and even LinkedIn recently introduced verification badges<\/a>.<\/p>\n

Gmail is rolling out the blue verified checkmarks starting today across both Workspace accounts and personal Google accounts, so you\u2019ll probably start seeing them soon.<\/p>\n<\/p><\/div>\n

<\/br><\/br><\/br><\/p>\n

Science, Tech, Technology<\/br>
\n<\/br>
\nSource:https:\/\/techcrunch.com\/2023\/05\/03\/blue-verified-checkmarks-are-coming-to-gmail\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/03\/blue-verified-checkmarks-are-coming-to-gmail\/ Blue verified checkmarks are coming to Gmail 2023-05-03 21:42:31 Google is going to start displaying a blue checkmark next to select senders\u2019 names on Gmail to verify their identity, the company announced on Wednesday. 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