Source:https:\/\/techcrunch.com\/2023\/05\/09\/tiktok-hub-brands-better-connect-with-audiences\/<\/a><\/br>
\nTikTok launches a new hub to help brands better connect with its audiences<\/br>
\n2023-05-09 22:05:03<\/br><\/p>\n

\n

\n\t\t\t\n\t\t<\/div>\n<\/p><\/div>\n

\n

TikTok announced<\/a> today that it\u2019s launching a new \u201cTikTok World Hub<\/a>\u201d for brands that is designed to help them learn how to connect with audiences and get discovered. The hub outlines TikTok\u2019s suite of advertising tools and best practices when it comes to marketing on its platform.<\/p>\n

The hub features four main topics: branding, commerce, performance and creative. The different topics include videos with TikTok product leaders and product roadmaps to help educate brands on TikTok advertising. In addition, TikTok has compiled the complete suite of advertising products in the hub to help marketers find the tools they need to reach the full potential of their content and ads, the company says.<\/p>\n

Along with the new TikTok World Hub, the company introduced \u201cTikTok Fundamentals<\/span><\/a>,\u201d which is a framework for brands to get the most out of their advertising campaigns on TikTok.<\/p>\n

The launch of the new hub comes as TikTok has been furthering its push into the field of advertising. Last August, the company launched a new commerce ad suite<\/a> called \u201cShopping Ads\u201d to make it easier for brands to advertise on the platform. Last May, the company launched an ad product called \u201cBranded Mission\u201d<\/a> that allows creators to connect with brands and possibly receive rewards for videos. Also last May, TikTok launched a contextual ad solution<\/a>\u00a0called TikTok Pulse to lure advertisers to its platform by giving them the ability to showcase their brands\u2019 content next to the best videos on TikTok.<\/p>\n

Given TikTok\u2019s interest in asserting itself as an e-commerce platform, it\u2019s no surprise that it\u2019s looking to woo advertisers and build out its advertising suite.<\/p>\n<\/p><\/div>\n

<\/br><\/br><\/br><\/p>\n

Science, Tech, Technology<\/br>
\n<\/br>
\nSource:https:\/\/techcrunch.com\/2023\/05\/09\/tiktok-hub-brands-better-connect-with-audiences\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/09\/tiktok-hub-brands-better-connect-with-audiences\/ TikTok launches a new hub to help brands better connect with its audiences 2023-05-09 22:05:03 TikTok announced today that it\u2019s launching a new \u201cTikTok World Hub\u201d for brands that is designed to help them learn how to connect with audiences and get discovered. The hub outlines TikTok\u2019s suite of advertising tools and best practices […]<\/p>\n","protected":false},"author":1,"featured_media":31460,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-31459","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\n