[Slide 11] Business model. Image Credits:<\/strong> Fibery<\/p>\n<\/div>\n

I love a good, clear business model, and Fibery\u2019s is a pretty decent example here; it shows the high-level pricing model (multiaccount SaaS), the target market, and how it is pricing itself. It shows an expected LTV that\u2019s pretty conservative (the $7,000 LTV using these numbers assumes an average account size of 20 or so).<\/p>\n

Inbound marketing and customer success are both great when the customers are coming to you, and \u201cpartners network\u201d is a little fuzzy. But it\u2019s missing the customer acquisition cost. I\u2019ll say a bit more about this below when I talk about things that could be improved but overall it\u2019s a solid slide.<\/p>\n

Metrics!<\/h3>\n

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[Slide 12] Show me that traction. Image Credits:<\/strong> Fibery<\/p>\n<\/div>\n

A good traction slide forgives all sins, and this is a great snapshot of where the business is right now. The fact that the logo churn (i.e., churn of number of customers) is higher than the revenue churn indicates that the company is able to retain its higher-value customers. That\u2019s good. The rest of the stats look good, too, for a company at this stage. Clear, simple, concise.<\/p>\n

Still, I wish Fibery had shown some of these metrics as graphs. Having $350,000 annual recurring revenue is impressive, but if it had been stagnant for the past six months, that\u2019d ring some warning bells. Investors don\u2019t invest in snapshots, but in trends, so you may as well show them.<\/p>\n

The other quirk is that the numbers are inconsistent. On slide 11, it says that the expected average account size is 20-30, but on this snapshot slide, it shows that Fibery currently has 15 paid users per account. Not saying anything about how it expects to grow that number makes me suspicious.<\/p>\n

Bonus win: Great ask slide<\/h2>\n

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[Slide 15] Yessssss. Image Credits:<\/strong> Fibery<\/p>\n<\/div>\n

The slide is labeled \u201cplans,\u201d but this is what I usually refer to as the \u201cask\u201d slide. Lots of founders get this wrong<\/a>, so it\u2019s a delight to see it done so well. Fibery doesn\u2019t explain what a \u201cstrong marketing\u201d team is, and \u201csetup and improve channels\u201d doesn\u2019t mean much. Having clear MRR and ARR goals for EOY 2023 and 2024 is great, and having a clear launch target for a new version of the platform is even better.<\/p>\n

In the rest of this teardown, I\u2019ll take a look at three things Fibery could have improved or done differently, along with its full pitch deck!<\/p>\n<\/p><\/div>\n

<\/br><\/br><\/br><\/p>\n

Science, Tech, Technology<\/br>
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\nSource:https:\/\/techcrunch.com\/2023\/05\/11\/sample-series-a-pitch-deck-fibery\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/11\/sample-series-a-pitch-deck-fibery\/ Pitch Deck Teardown: Fibery\u2019s $5.2M Series A deck 2023-05-11 21:51:23 Fibery is a really interesting startup that\u2019s aiming to be the single source of truth and work for product companies. The Cyprus-based company raised a $5.2 million series A recently, and I wanted to take a closer look at what makes the startup tick. […]<\/p>\n","protected":false},"author":1,"featured_media":31845,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-31844","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\n