Disney, the global entertainment conglomerate operating a variety of streaming platforms, suffered a 2% contraction in its total subscriber base for the quarter ending March this year. The decline is largely attributed to one specific streaming service: Hotstar.<\/p>\n

The Disney+ Hotstar platform, catering to viewers in India and Southeast Asia, lost 4.6 million subscribers during the aforementioned quarter. This marks the second consecutive quarter witnessing a drop in the platform\u2019s subscriber count. Since October of last year, Hotstar\u2019s total subscriber loss has reached 8.4 million, per Disney\u2019s earnings reports. Hotstar, which counts India as its largest market, still has about 53 million subscribers.<\/p>\n

The issues for Disney extend beyond subscriber attrition. The company is also witnessing reduced revenue from those who maintain their subscriptions to the streaming service. Hotstar\u2019s average revenue per subscriber fell from 74 cents to 59 cents in the quarter ending March.<\/p>\n