Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wp-plugin-hostgator domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the ol-scrapes domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893

Warning: Cannot modify header information - headers already sent by (output started at /home4/scienrds/scienceandnerds/wp-includes/functions.php:6114) in /home4/scienrds/scienceandnerds/wp-includes/rest-api/class-wp-rest-server.php on line 1893
{"id":32739,"date":"2023-05-19T21:44:32","date_gmt":"2023-05-19T21:44:32","guid":{"rendered":"https:\/\/scienceandnerds.com\/2023\/05\/19\/techcrunch-roundup-venture-debt-vc-survey-plg-boosting-tactics-bootstrapping-to-40m-arr\/"},"modified":"2023-05-19T21:44:33","modified_gmt":"2023-05-19T21:44:33","slug":"techcrunch-roundup-venture-debt-vc-survey-plg-boosting-tactics-bootstrapping-to-40m-arr","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2023\/05\/19\/techcrunch-roundup-venture-debt-vc-survey-plg-boosting-tactics-bootstrapping-to-40m-arr\/","title":{"rendered":"TechCrunch+ roundup: Venture debt VC survey, PLG boosting tactics, bootstrapping to $40M ARR"},"content":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/19\/techcrunch-roundup-venture-debt-vc-survey-plg-boosting-tactics-bootstrapping-to-40m-arr\/<\/a><\/br>
\nTechCrunch+ roundup: Venture debt VC survey, PLG boosting tactics, bootstrapping to $40M ARR<\/br>
\n2023-05-19 21:44:32<\/br><\/p>\n

\n

How many paying customers do you have, and how long are they locked in?<\/p>\n

Annual recurring revenue (ARR) has always been a key metric, but with valuations down across the board and new money too tight to mention, it\u2019s now a lodestar \u2014 especially for self-funded startups.<\/p>\n

Hotjar CEO Mohannad Ali wrote an article for TC+ laying out four principles from his bootstrapped company\u2019s product-led growth strategy<\/a> that helped them \u201cmove quickly and pivot regularly.\u201d<\/p>\n


\n

Full TechCrunch+ articles are only available to members
Use discount code TCPLUSROUNDUP<\/strong><\/a> to save 20% off a one- or two-year subscription<\/i><\/p>\n


\n

Early-stage startups often feel the need to go big or go home when it comes to marketing, but \u201cyou\u2019ll need to create your own demand to get the ball rolling,\u201d says Ali, who describes several tactics they used to \u201cgenerate scarcity and demand\u201d while engaging early adopters:<\/p>\n