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{"id":32868,"date":"2023-05-22T21:48:26","date_gmt":"2023-05-22T21:48:26","guid":{"rendered":"https:\/\/scienceandnerds.com\/2023\/05\/22\/how-to-write-the-perfect-cold-email-to-investors\/"},"modified":"2023-05-22T21:48:27","modified_gmt":"2023-05-22T21:48:27","slug":"how-to-write-the-perfect-cold-email-to-investors","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2023\/05\/22\/how-to-write-the-perfect-cold-email-to-investors\/","title":{"rendered":"How to write the perfect cold email to investors"},"content":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/22\/the-perfect-cold-email\/<\/a><\/br>
\nHow to write the perfect cold email to investors<\/br>
\n2023-05-22 21:48:26<\/br><\/p>\n

\n
\n\t\t\t\n\t\t<\/div>\n<\/p><\/div>\n
\n

Yes, warm intros<\/span> are the best way to approach investors and should ideally be your Plan A. But what if you can\u2019t get one of those?<\/p>\n

As I\u2019ve discussed in the past, cold emails can work well, too<\/a>, and while it takes a bit of research<\/a> to put together a good list of investors, it can be done pretty easily. As someone who researches and writes for a living, though, I under-estimated how hard writing the actual email itself can be for people who don\u2019t write all day, every day.<\/p>\n

When working with a pitch coaching client recently, I offered to share my screen and show how I do investor research and draft cold emails. The client was sufficiently surprised with my process that it served as a reminder that not everyone knows how to prospect and create cold emails. This article will hopefully help!<\/p>\n

So! In this article, I\u2019ll show how you can write relevant, targeted emails that make investors lean in and pay attention. Trust me, this approach really works: At some of my previous startups, I had response rates of over 80% to some of these emails.<\/p>\n

Can\u2019t you just use a template? Well, no, not really. Or rather, not fully. Put yourself in the shoes of a VC: A lot of the time, you\u2019ll get utterly generic emails that are just there to pitch with no regard to whether you\u2019re even remotely interested. Before you are ready to start sending cold emails, ensure that you\u00a0truly\u00a0<\/em>understand how VCs work<\/a> and what a VC investment thesis is<\/a>. Once you\u2019ve got a firm grasp of those two concepts, you\u2019ll know why emails need to be customized to their audience.<\/p>\n

Here\u2019s how to ensure the email goes to the right place, and what it needs to say:<\/p>\n<\/p><\/div>\n

<\/br><\/br><\/br><\/p>\n

Science, Tech, Technology<\/br>
\n<\/br>
\nSource:https:\/\/techcrunch.com\/2023\/05\/22\/the-perfect-cold-email\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/22\/the-perfect-cold-email\/ How to write the perfect cold email to investors 2023-05-22 21:48:26 Yes, warm intros are the best way to approach investors and should ideally be your Plan A. But what if you can\u2019t get one of those? As I\u2019ve discussed in the past, cold emails can work well, too, and while it takes a […]<\/p>\n","protected":false},"author":1,"featured_media":32869,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-32868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\nHow to write the perfect cold email to investors - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2023\/05\/22\/how-to-write-the-perfect-cold-email-to-investors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to write the perfect cold email to investors - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source:https:\/\/techcrunch.com\/2023\/05\/22\/the-perfect-cold-email\/ How to write the perfect cold email to investors 2023-05-22 21:48:26 Yes, warm intros are the best way to approach investors and should ideally be your Plan A. 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