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{"id":32938,"date":"2023-05-23T21:50:01","date_gmt":"2023-05-23T21:50:01","guid":{"rendered":"https:\/\/scienceandnerds.com\/2023\/05\/23\/techcrunch-roundup-make-your-cro-fly-cut-cloud-costs-correctly-how-to-write-a-cold-email\/"},"modified":"2023-05-23T21:50:02","modified_gmt":"2023-05-23T21:50:02","slug":"techcrunch-roundup-make-your-cro-fly-cut-cloud-costs-correctly-how-to-write-a-cold-email","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2023\/05\/23\/techcrunch-roundup-make-your-cro-fly-cut-cloud-costs-correctly-how-to-write-a-cold-email\/","title":{"rendered":"TechCrunch+ roundup: Make your CRO fly, cut cloud costs correctly, how to write a cold email"},"content":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/05\/23\/techcrunch-roundup-make-your-cro-fly-cut-cloud-costs-correctly-how-to-write-a-cold-email\/<\/a><\/br>
\nTechCrunch+ roundup: Make your CRO fly, cut cloud costs correctly, how to write a cold email<\/br>
\n2023-05-23 21:50:01<\/br><\/p>\n

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Landing pages are one of the first places startups go to run experiments and refine their messaging, but\u00a0if you aren\u2019t constantly iterating, you\u2019re leaving money on the table<\/p>\n

In his latest column, growth marketing expert Jonathan Martinez identifies multiple conversion rate optimization (CRO) experiments<\/a> and explains how \u201cto streamline efforts so you can\u2026 have a consistent measuring methodology.\u201d<\/p>\n


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Full TechCrunch+ articles are only available to members
Use discount code TCPLUSROUNDUP<\/strong><\/a> to save 20% off a one- or two-year subscription<\/i><\/p>\n


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Here\u2019s the testing framework he uses:<\/p>\n