Source:https:\/\/techcrunch.com\/2023\/06\/28\/aston-martin-lucid-deal\/<\/a><\/br>
\nLegacy automakers suffer another blow as Aston Martin spurns Mercedes-AMG\u2019s electrified tech<\/br>
\n2023-06-29 22:42:40<\/br><\/p>\n

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Few places exemplify<\/span> the peak of the internal combustion engine better than the Mercedes-AMG factory in Affalterbach, Germany. There, individual workers assemble entire engines by hand, capping each one off with an emblem bearing their signature. The company\u2019s philosophy<\/a>? \u201cOne man, one engine.\u201d<\/p>\n

For decades, that philosophy helped build AMG\u2019s brand. The Mercedes subsidiary is known for taking luxury cars and turning them into the German equivalent of muscle cars: fast, loud and a bit brutish. Its hand-built engines were sought after not only by consumers but other companies. A decade ago, it signed a deal with Aston Martin to supply the British marque with its 4.0-liter V8.<\/p>\n

Now, that deal is living on borrowed time. On Monday, Aston Martin announced that it was entering into a partnership with Lucid<\/a>. The upstart automaker would supply electric motors, powertrains and battery systems as Aston Martin transitions its core models to EV powertrains by 2030. Mercedes is out, and its stake in Aston Martin, which could have grown to 20%, is frozen just shy of 10%.<\/p>\n

For over a century, automakers used engines to differentiate themselves from the competition. AMG was long known<\/a> for hand-built, high-output V8s. BMW\u2019s reputation stems in no small part from its silky-smooth inline-6s<\/a>. Dodge\u2019s muscle-car image was built on the back of the Hemi brand<\/a> of V8s. Honda made a name with VTEC<\/a>, GM with the small-block V8<\/a>\u00a0and Audi got weird with inline-5s<\/a>. There are more, but you get the picture.<\/p>\n<\/p><\/div>\n

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Science, Tech, Technology<\/br>
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\nSource:https:\/\/techcrunch.com\/2023\/06\/28\/aston-martin-lucid-deal\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"

Source:https:\/\/techcrunch.com\/2023\/06\/28\/aston-martin-lucid-deal\/ Legacy automakers suffer another blow as Aston Martin spurns Mercedes-AMG\u2019s electrified tech 2023-06-29 22:42:40 Few places exemplify the peak of the internal combustion engine better than the Mercedes-AMG factory in Affalterbach, Germany. There, individual workers assemble entire engines by hand, capping each one off with an emblem bearing their signature. The company\u2019s philosophy? \u201cOne […]<\/p>\n","protected":false},"author":1,"featured_media":36234,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-36233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\n