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YouTube is running a new experiment to limit usage on ad blockers by asking users to turn it off or buy a premium subscription after three videos.<\/p>\n

Users on Reddit<\/a> posted screenshots of the streaming service showing a warning sign to people using an ad-blocking extension on desktop as spotted first by Bleeping Computer<\/a>. The warning says: \u201cVideo player will be blocked after 3 videos.\u201d The message below states that \u201cIt looks like you maybe using an ad blocker. Video playback will be blocked unless YouTube is allowlisted or the ad blocker is disabled.\u201d<\/p>\n

$\"YouTube$ <\/p>\n

Image Credits:<\/strong> u\/Reddit_n_Me<\/p>\n<\/div>\n

Another user posted a screenshot after YouTube blocked access to the video. \u201cAd blockers violate YouTube\u2019s Terms of Service,\u201d the message reads. Some users have experienced YouTube restricting ad blockers on mobile as well<\/a>.<\/p>\n

$\"\"$ <\/p>\n
Image Credits:<\/strong> Reddit (opens in a new window)<\/span><\/a><\/p>\n<\/div>\n
The company told TechCrunch that this warning sign is part of an experiment.<\/p>\n
\u201cWe\u2019re running a small experiment globally that urges viewers with ad blockers enabled to allow ads on YouTube or try YouTube Premium,\u201d it said in a statement.<\/p>\n
Additionally, Google said that if users don\u2019t allow YouTube on the ad blocker, it may disable playback for some time in\u00a0\u201cextreme cases.\u201d<\/p>\n
The company has also conducted some experiments to push people to premium subscriptions in the past. Last year, it briefly ran a test asking users to purchase a paid plan to watch 4K videos<\/a>. Last September, it even tested showing up to 11 unskippable ads<\/a> at the start of the video for an uninterrupted experience.<\/p>\n
Last year, YouTube said that it has more than 80 million subscribers across Music and Premium offerings<\/a>.<\/p>\n<\/p><\/div>\n
<\/br><\/br><\/br><\/p>\n
Science, Tech, Technology<\/br>
\n<\/br>
\nSource:https:\/\/techcrunch.com\/2023\/06\/30\/youtube-limits-ad-blocker-usage-in-new-test\/<\/a><\/br><\/br><\/p>\n","protected":false},"excerpt":{"rendered":"
Source:https:\/\/techcrunch.com\/2023\/06\/30\/youtube-limits-ad-blocker-usage-in-new-test\/ YouTube limits ad blocker usage in new test 2023-06-30 21:59:59 YouTube is running a new experiment to limit usage on ad blockers by asking users to turn it off or buy a premium subscription after three videos. Users on Reddit posted screenshots of the streaming service showing a warning sign to people using an […]<\/p>\n","protected":false},"author":1,"featured_media":36364,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,17,8],"tags":[],"class_list":["post-36363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science","category-tech","category-technology"],"yoast_head":"\nYouTube limits ad blocker usage in new test - Science and Nerds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scienceandnerds.com\/2023\/06\/30\/youtube-limits-ad-blocker-usage-in-new-test\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YouTube limits ad blocker usage in new test - Science and Nerds\" \/>\n<meta property=\"og:description\" content=\"Source:https:\/\/techcrunch.com\/2023\/06\/30\/youtube-limits-ad-blocker-usage-in-new-test\/ YouTube limits ad blocker usage in new test 2023-06-30 21:59:59 YouTube is running a new experiment to limit usage on ad blockers by asking users to turn it off or buy a premium subscription after three videos. 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