wp-plugin-hostgator domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114ol-scrapes domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home4/scienrds/scienceandnerds/wp-includes/functions.php on line 6114Source: https:\/\/www.theverge.com\/2022\/4\/20\/23034356\/instagram-ranking-reels-original-content-tiktok<\/a> Instagram is making a few new creator-focused changes to its platform, which Instagram head Adam Mosseri said are meant to \u201cmake sure that credit is going to those who deserve it.\u201d <\/p>\n The new stuff is made up of three changes: product tags are now available to everyone, so you can tag a product in your post; you can assign yourself to a category like \u201cPhotographer\u201d or \u201cRapper\u201d and have that category show up every time you\u2019re tagged in a post; and Instagram is going to start more heavily promoting original content on the platform.<\/p>\n \u201cIf you create something from scratch,\u201d Mosseri said in a video explaining the new features, \u201cyou should get more credit than if you are re-sharing something that you found from someone else. We\u2019re going to try and do more to try and value original content more, particularly compared to reposted content.\u201d Valuing original content isn\u2019t a new thing, of course, but Mosseri said Instagram is going to lean more heavily in this direction.<\/p>\n Translation? Please, please, please stop just posting your favorite TikToks to Reels. We\u2019re begging you.<\/p>\n New Features <\/p>\n We\u2019ve added new ways to tag and improved ranking: <\/p>\n – Product Tags Creators are so important to the future of Instagram, and we want to make sure that they are successful and get all the credit they deserve. pic.twitter.com\/PP7Qa10oJr<\/a><\/p>\n \u2014 Adam Mosseri (@mosseri) April 20, 2022<\/a>\n<\/p><\/blockquote>\n<\/div>\n Meta has made it clear that it sees Facebook and Instagram as creator-focused platforms going forward, rather than as tools for people to connect with their friends. So both platforms have invested in shopping tools, ways for creators to build audiences, and lots of other things they hope will entice creators to stop being TikTokers and YouTubers and start being Instagrammers and Facebookers. <\/p>\n Reels, in particular, is central to this effort<\/a>. Meta CEO Mark Zuckerberg called the short-form videos \u201cour fastest growing content format by far<\/a>,\u201d and they\u2019re now available across Facebook and Instagram. But anyone who uses Reels knows it can feel like a TikTok clone, often with the same content just reposted \u2014 TikTok logo and all \u2014 from elsewhere. One way for Instagram to disincentivize that practice? Bury it in the rankings. And that\u2019s exactly what Mosseri seems to be planning to do.<\/p>\n As for how Instagram will determine what counts as original, Mosseri said only that it\u2019s hard, and \u201cwe will iterate over time.\u201d The change is likely to be a huge problem for aggregator accounts, many of which are hugely popular sources of memes and trends but are often accused of stealing content and credit from creators. \u201cAs we lean more into recommendations it\u2019s becoming increasingly important that we don\u2019t overvalue aggregators,\u201d Mosseri tweeted, \u201cas that would be bad for creators, and therefore bad for Instagram long term.\u201d<\/p>\n The push for original content on Meta\u2019s social products is nothing new, nor is the fact that the most popular stuff on Facebook and Instagram tends to be plagiarized<\/a>. Meta\u2019s platforms have the largest audiences, but TikTok, Twitter, and others tend to be where new memes and trends are created. If Instagram and Facebook want to be successful creator platforms, they\u2019ll have to find a way to flip that. And starting by turning its most powerful knob \u2014 the ranking algorithm that decides what billions of people see every day \u2014 is a pretty serious first move. One other idea would be to pay creators more, but given that Meta appears to be cutting its Reels payouts<\/a>, that may not be coming anytime soon.<\/p>\n<\/div>\n
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– Enhanced Tags
– Ranking for originality <\/p>\n