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{"id":663,"date":"2022-03-03T14:39:10","date_gmt":"2022-03-03T14:39:10","guid":{"rendered":"https:\/\/scienceandnerds.com\/2022\/03\/03\/wordle-rip-offs-are-running-rampant-on-the-app-store-again\/"},"modified":"2022-03-03T14:39:11","modified_gmt":"2022-03-03T14:39:11","slug":"wordle-rip-offs-are-running-rampant-on-the-app-store-again","status":"publish","type":"post","link":"https:\/\/scienceandnerds.com\/2022\/03\/03\/wordle-rip-offs-are-running-rampant-on-the-app-store-again\/","title":{"rendered":"Wordle rip-offs are running rampant on the App Store again"},"content":{"rendered":"

Source: https:\/\/www.theverge.com\/2022\/3\/2\/22958907\/wordle-rip-offs-app-store-apple-new-york-times-word-game-moderation<\/a>
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The Wordle clones are back on the App Store, just a few weeks after Apple wiped out nearly all the copycat games in January. <\/p>\n

A quick glance at the top free apps on the App Store reveals at least two prominently placed Wordle-alikes, while diving into Apple\u2019s more specific word games category (or simply searching \u201cWordle\u201d) surfaces plenty of other copycats, many of which appear to have been part of Apple\u2019s first wave of takedowns a few months ago. <\/p>\n

None of the new games are actively passing themselves off as Wordle \u2014 at least, not in name.<\/em> Instead, the clones have creatively rebranded to \u201cWordus,\u201d \u201cWord Guess,\u201d \u201cWordl,\u201d and other thinly veiled references to the original game. But all of them offer some variant on Wordle\u2019s gameplay, down to the same gameplay, UI, design, and color scheme. <\/p>\n

Apple encourages developers to not copy other games. In section 4.1 of its App Store Guidelines<\/a>, the company advises developers to \u201cCome up with your own ideas\u201d and not to \u201csimply copy the latest popular app on the App Store, or make some minor changes to another app\u2019s name or UI and pass it off as your own.\u201d <\/p>\n

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Muddying the waters is the fact that Wordle isn\u2019t actually on the App Store \u2014 the game was first released by original creator Josh Wardle and hosted on his website before it was bought by The New York Times<\/em>, which currently hosts the game. The Times<\/em> hasn\u2019t added Wordle to its official Crossword app (where many of the company\u2019s other daily puzzle games live), either. <\/p>\n

But whether the Wordle clones technically do or don\u2019t violate the App Store Guidelines is almost irrelevant. The past decade-plus of the App Store\u2019s history \u2014 including Apple\u2019s own takedown of the Wordle clones earlier this year \u2014 have made clear<\/a> that the company has the power to put its foot down on whatever apps it wants. Apple, after all, is still the sole arbiter of what is and isn\u2019t allowed on the App Store, subject to guidelines that it writes and enforces entirely on its own. <\/p>\n

The question then isn\u2019t whether Apple can<\/em> remove Wordle clones again, but should<\/em> it? <\/p>\n